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Writing Website Content - That Gets Results!

February 4, 2008

Benefits of High-Value Web Content

This kind of content has value for the reader, obviously. But it also benefits the author / publisher. Here are the top five benefits of creating high-value website content for your small business website:

  • It keeps people on your website longer.
  • It makes people more inclined to trust you.
  • It encourages readers to recommend the site to others.
  • It encourages other webmasters to link to your content.
  • It helps you improve your search engine ranking and visibility.

Says Brandon Cornett: I have a motto I use regarding website content. “If it’s not worth putting online, don’t put it online.” This is my reminder to myself that I need to use the techniques outlined above to create superior website content. Because that’s the kind of content that leads to online success. Apply these lessons to your small business website and watch your own success increase!

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Make Your Website Work for You: How to Convert Online Content Into Profits

Written by James Opiko · Filed Under Authoring, E-Biz, Marketing | Leave a Comment 

PayPal (an ebay company) is set to tighten security for its users

January 20, 2007

Online fraud, especially through bogus emails by devious scammers is rampant. These scammers otherwise known as “Phishers,” attempt to fraudulently acquire your passwords and credit card details, by masquerading as trustworthy persons or businesses in electronic communications — notably email and instant messages.

Of late, Phishers have intensified their campaign, especially via email, thus eroding online consumer confidence.

PayPal users will now be offered a password generating “key fob” that changes its password every thirty seconds — a new onetime password in the form of a six-digit code will be generated per every thirty second cycle by the “key fob.”

According to Sara Bettencourt of PayPal: “If a fraudulent party somehow got hold of a person’s username and password, they still wouldn’t be able to get into the account because they don’t have the six-digit code.” Users will therefore be accorded an extra layer of protection — The whole idea is to make it much harder for online thieves to rip you off.

PayPal users who opt to use this tool will enter this “extra” password along with their regular one, when signing into their accounts online.

This security key will be available for $5 for personal PayPal accounts but will be free for Business Accounts.

Since you will need to use your Security Key every time you log in to your PayPal and eBay account, the “key fob” has been made small and portable – deliberately. In fact, it fits right on your key chain so you can take it with you and access your account from just about anywhere.

This Security Key is still in testing and is scheduled to be offered on a trial basis beginning some time next month.

1. For further details click here: The PayPal Security Key
2. Need a FREE PayPal Account — Click Here — With more than 100 million accounts in 103 countries and regions, PayPal offers a fast, affordable and convenient online payment service for businesses of all sizes, and for personal online financial transactions.

Written by James Opiko · Filed Under E-Biz | Leave a Comment 

The new Google CheckOut Service

June 30, 2006

This new service (Google Checkout)just out yesterday is touted by Google as a faster, safer and more convenient way to shop online.

Instead of managing multiple online accounts and passwords, a shopper can now quickly and easily buy from stores across the web and track all orders and shipping in one place.

Even though Google assures that their fraud protection policy covers users against unauthorized purchases made through Google Checkout, I am not convinced that the security of one stop shopping will really appeal to many.

For starters the service uses the same Google account credentials that you use for email. While having a single location for all internet orders makes makes sense, Gmail (and other Google services) users will have to beef up their passwords and change them often. As opposed to form filling up your financial info in several websites, you will be doing so in just one,….one successful ‘crack’ at your password is enough to open up your financial world to thieves and fraudsters.

Your password must therefore be as strong as it possibly can be.

Here are some password tips:

Selecting a good password is an important part of password security. The key is to find a password that is easy for you to remember and hard for others to guess.

Your password must be easy to remember but tough for others to guess. To create a strong password follow this guidelines:

- Do not include your login name in your password at all.
- Use both uppercase and lowercase letters e.g. (KaNNaTVs).
- Include both letters and numbers e.g. ($1KaNNa36A%TVs). Note: Use of spaces is a good idea too.
- Avoid using your name, common names, birthdays and/or dictionary words. Most passwords can be ‘Brute Forced’ using a dictionary attack

The Google Checkout service is otherwise another great idea by Google as the company leads innovation on the internet. It will probably be very successful, but the jury is still out.

Good Luck!

P/S - The above mentioned password techniques should be adopted by every webmaster to protect their websites. Your control panel and FTP credentials must be made hard to guess…deliberately, for the password to your web server account is your first line of defense against malicious hackers.

Written by James Opiko · Filed Under E-Biz, Search Engines, Web-Dev-Design | Leave a Comment 

How To Start iPod Movies Online Business?

June 3, 2006

Here is a GOLD MINE full of INSTANT and Ready To Sell iPod Movies created by Cody Moya.

You will receive 10 (ten) iPod Movies ready to sell every month with movie reviews for every movie, plus you will receive 14 sales letters.

Search ClickBank marketplace for “ipod” and you will see sites selling just peer-to-peer access.

Those sites are on top of list. One of top sites posted could be earning well over $20k selling just access to a peer-to-peer network for people who want to download ipod movies.

How many searches are conducted over the Internet for all keywords on the subject? I do not know but I guess easily over million a month.

How many sites are selling ipod movies? Not many yet.

Search google.com for “ipod movies” ….you will find mostly this peer-to-peer stuff and one or two sites selling it.

Do you see potential now?

Does this sound interesting to you?

Find out more NOW

Note: I think it is great to sell on ebay.com too. I searched ebay.com for “ipod movies” and there are almost no movies but instead almost all search results returned ipod video device auctions.

What does that mean?

It means that many people are buying ipod video devices but not many people are selling movies for ipod video devices. Do you think people who have ipod video device may want to buy movies for they gadget? Do you see the market picture now?

Check Cody’s site NOW

While you are at it remember to take a peek at: How To Start a PSP Movies Online Business

Written by James Opiko · Filed Under E-Biz, Marketing | Leave a Comment 

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