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Staff Writer's Articles in SEO

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Choosing The Best Keywords To Drive Traffic To Your Website
Getting a website to appear in the first page of search engine results is a common goal for most webmasters, yet few possess the skills to actually achieve it. There are many steps to take in order to be found for terms related to your site, and taking your time to research the best possible phrases for your site is an important step on the ladder.
Optimizing for Rankings - Things to Do and Avoid
Search engine optimization is a much-debated topic and there is a lot of different on the net. Let's cut through the muck and discuss things you should and shouldn't pursue to get high rankings.
Selecting a Search Engine Optimization Company
A Search Engine Optimization Company can be an invaluable asset in your Internet marketing campaign. They specialize in knowing how to raise your search engine positions, monitoring those positions on the regular basis, and adjusting their strategies to account for undesirable results in any given month. Since this takes a lot of time, effort, and specialized knowledge, it can be in your best interest to go to an outside source rather than try to maintain high search engine positions on your own.
SEO for MSN
This is article one of a four part series on optimizing your website for the "Big Three". Part two will focus on Yahoo!, Part three will focus on Google and part four of this series will explain how to perform SEO on your website to attain high rankings across all three major engines. We are beginning with MSN as rankings are generally faster attained on this engine and thus it is a good place to begin, especially if you have a new site that is likely still in the sandbox on Google or are just at the beginning stages of link building.
The Importance of Directories and Text Links
The proper use of search engines is an extremely critical aspect of online marketing. The search engines are the initial way that prospective customers can locate your site. That's the reason link popularity is so necessary. If your customers can't find you, you'll never see any sales.
SEO For Yahoo!
Yahoo! is the second biggest of the three major engines and includes an enormous network of websites. The algorithm is based on that of Inktomi which Yahoo! purchased back in 2002 as part of their plan to stop serving Google results to search queries. The algorithm itself can pose a problem for some SEO's as we optimize client websites to rank highly on multiple search engines due to the way that it deffers from Google and MSN. That said, any issue can be addressed provided that the right attention is given to the right details.
8 Best Resources for SEO
I am always amazed at the response I receive from people when they find out what I do. When I explain that I own Site-Reference which publishes articles on marketing, website development, and search engine optimization, invariably they get a little gleam in their eye at search engine optimization and ask - "So you could get my website to the top of Google, right?"
WebmasterRadio.FM - A Little Something For Everybody
I admit it. I am a WebmasterRadio junkie. Not only do I listen to many of the live shows that they do on a weekly basis, I also find myself listening to archived shows as well. I absolutely love it. It allows me to not only keep abreast of the latest happenings in my industry very quickly, it also allows me to hear the audible voices of many folks that I already know online or have met in real life.
SEO for Google
I likely don't even need to mention that Google is currently the largest of all the search engines with ComScore Media estimating this giant to be responsible for 42.7% of all online searches in March of 2006. For this reason people tend to view Google as the engine to rank on. While this point is debatable (let's remember that there's still 57.3% of searches that aren't done on Google) it's definitely an important engine to rank on. So how is it done?
User Behaviour and Google Site Profiles
The term "user behaviours" describes any number of actions taken by people while using a Google branded search tool, while visiting a particular site in Google's index, and while moving from site to site or document to document. Basically, Google wants to know what its users like and dislike. Those user-judgements have become important factors in how Google ranks sites in its index and in personalized search results shown to registered users.
The Advance Of Algorithms - New Keyword Optimization Rules
Maintaining and marketing a website can be a difficult task especially for those who are inexperienced or who have very little experience. SEO rules are constantly changing and even then, many SEO professionals disagree on the actual specifics required to optimize a website. This is in no small part due to the search engines themselves.
Keyword Analysis: Looking For Low-Hanging Fruit
Getting traffic from the search engines for competitive keywords is a tough battle. And it's getting tougher. This article will help you continue to drive traffic from Google, Yahoo and MSN while avoiding the sandbox where the bullies hang out.
Google Search Engine Optimization Pitfalls
So you have a website but where is it on Google? Have you fallen foul of a penalty or have you overlooked one of the many common search engine optimization pitfalls when designing your site?
SEO With Google Sitemaps
A Google Sitemap is a very simple XML document that lists all the pages in your website, but the Google Sitemaps program is actually much more important than that. In fact, the Sitemaps program provides a little peek inside Google's mind - and it can tell you a lot about what Google thinks of your website!
The effect of co-citation on your rankings
The effect of co-citation is often overlooked by search engine optimizers. The other web sites to which your link partners link can influence your search engine rankings.

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