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Sean McPheat's Articles

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Educational Based Marketing Tactics and Tips
If you hadn’t heard of educational based marketing before, you’re not alone. I’ve met hundreds of salespeople who had no idea there was new side of marketing that they haven’t explored yet. Oddly enough, most of these people don’t realize they’re experiencing educational based marketing. Every time they read a newspaper article, watch a paid advertisement, or attend a seminar they’re being exposed.
5 Incredible Leadership Qualities
Some leaders are born, while others are created. It’s often difficult, especially as a manager, to convince others to follow in our footsteps, but it is possible. Whether you’re a natural born leader or not, the following qualities can and should be nurtured in order to enhance your leadership abilities.
Sales Training Tip – What to say and how to say it
In my new “What’s In a Word” series, I will offer a different word or phrase that could help you or seriously damage your sales efforts. As everyone knows, I’m a harsh critic of the canned spiel and I don’t advocate word-for-word scripts; however, I do advocate a well PLANNED sales presentation.
Sales Training Tip – How To Respond To “I’m Happy With My Supplier Thanks”
I want you seriously to think about Sales Training Tip: When the prospect says, "I'm happy with my supplier." What barrier, what objection, what problem are we talking about?
Marketing Tip - The Benefits of Social Marketing
The benefits of social marketing are many. Joining a series of social networking websites may seem like a tedious task, especially if you aren’t a very social person, but results you gain are going to prove themselves to be well worth the effort. I was never a huge fan of social marketing, but I quickly found that social networking sites gave me the opportunity to have a little bit of fun while working on my marketing campaigns.
The Delegation of Authority
As a manager, you’re in a unique position. Delegation of authority is often the most difficult concept for most new managers to grasp. I know because I had trouble with the idea myself. I was used to completing all of my tasks on my own and was overly cautious and unsure about passing work to my subordinates.
Reviewing Accounts for Further Business: Care, Cultivate, Consult
If you want to learn how to look after your accounts, keep them up-to-date and get more business then read on to learn the tips and techniques to succeed and get more SALES!
There are only three ways to grow any business
There's a lot of hype about how to improve turnover and profitability. But did you know when it all comes down to it, that there are only 3 ways to grow a business? Read on to find out more.
10 top tips to become the worst sales person in your company!
Being the best sales person in your company is a tough task whereas being the worst is a synch! Read on to learn how to guarantee that you are the worst sales person in your company and whether you already hold the crown!
The cost of management meetings and avoiding wastage of man hours unnecessarily
Do you waste a lot of your working day in boring, mindless meetings? If so, read on to find out how you can make your meetings into productive and worthwhile events. Honestly!
Sales Training Tip - 10 reasons why hard sales tactics never work
There are so many great sales techniques out there but for some reason the sales professionals of today still use the hard sell tactics,which no longer have the same effect. Read on to find out 10 reasons WHY hard sell tactics never work
7 marketing mistakes to avoid when promoting your business
Promoting your business is one of the most important things to do to ensure that your company succeeds. However it can be very difficult market your business correctly. Read on to find out 7 marketing mistakes to avoid when promoting your business.
Training Your Management Team – Motivation Tips
What motivates your staff at work? This article takes a look at the main reasons and why money is not the be all or end all of happiness in the workplace!
Life Coaching Career Advice – Finding The Career For You
Stuck with not knowing where to go with your career? Read this article to know where to start!.
Sales Training Tip – How To Retain Top Sales People
Keeping your sales staff is a tough job as there doesn’t seem to be any loyalty any more. Read this article for tips on how to retain your best sales staff!
Sales Training Tip – Keep The Customer For Life
Marketing and sales will, of course, be of the utmost importance to the success of your small business. However, do you even know the difference between the two? Marketing is everything your company does to reach out to the consumer and find potential clients.
What is People Management?
Your employees are the biggest asset you have. Their performance and attitude can result in the success or failure of your business. The most difficult part of any manager’s job is people management.
Time Management for SME Owners
SME owners have to manage everything: from the hiring and managing of employees to seeking clients to planning the business strategies for the company. Is there a more efficient way out?”
How to get referrals in the sales process
First, getting referrals is as easy or as difficult as you make it. The main reason most sales people are not good at getting referrals is simply because they do not ask or do not ask with conviction. Asking a prospective customer or a customer for the names and contact information for a few of their friends or associates is really not a big issue.
What Makes a Good Boss?
According to Rob Sheehan, director of executive education at the James MacGregor Burns Academy of Leadership at the University of Maryland, “Being a good boss is important in any organization, but it’s particularly important for small business. With smaller businesses, you really have the opportunity to set the tone for the entire company.” There are several characteristics, traits, and attitudes that seem to be prevalent among executives that are viewed as “good bosses” by their employees.
Managing Your Time - How To Prioritize Your Tasks
The ability to choose and complete tasks in the order of importance highly desirable and more challenging for some business types than others.
10 Ways to Overcome Sales Objections
According to the experts who conduct sales coaching and sales training courses, most of the sales objections take place when a sales rep has failed to show to the client the usefulness of the product. Overcoming these objections is a very important lesson for a sales rep. It is important to remember that the customer may not always give the actual reason for objecting to the sale.
How to Manage Absence Effectively?
Absence it is said makes the heart grow fonder. But, when an employee absents himself or herself this is definitely not going to be the case. Absence of employees causes the loss of millions of dollars to the economy. Millions of work days are also lost as a result of employee absence. Absence is genuine in two third of the cases while the others just do it for non-genuine reasons.
Coaching Techniques for Managers
Not all management training programs and management training courses offer coaching techniques for manager in their courses. First of all, why do managers need to learn coaching techniques? After all managers are given management training, do they also have to be given training to be a life coach? To understand this, we have to know what a coach does. Traditionally coaching was something that was done to train sportspersons. Now, the definition has changed dramatically.
How to Sell Affiliate Products and Make a Profit?
Affiliate marketing was there even before internet came into the picture. It was not invented by netpreneurs. That’s what they would like us to believe but they would be telling the truth when they say that affiliate marketing took off like never before with the coming of the internet. In the beginning it was only homemakers wanting to make some extra money who went into this business.
The Most Useful Coaching Models to Use
A life coach uses many models to meet the needs of his/her client. Depending on the type of life coaching course you attend the number of models and the type of models that can be used by a life coach varies. Some of the models are the six levels of coaching, the CLEAR model, Solution focused coaching, the story telling coach, transformational coaching, the GROW model etc. Among these models nothing is as useful as the GROW model.
Top 5 Tips of the Most Successful Sales People
Learning from others experiences and mistakes is always a good idea. And for a sales person what better way to learn than from some of the most successful sales people. Some sales training and sales coaching classes bring in successful people to give a talk to the new batch of sales people. But, if you haven’t got a chance to hear these people talk then, not to worry here are the 5 tips from the most successful sales people.
Differences between Management and Leadership
‘Management and leadership’, usually these words are generally heard together. Are they interconnected? Are there any differences between them? This is a discussion that has been going on for some time and will be around for some time to come. It is a common topic for discussion in various management training programs and management training courses. The fact is that you cannot escape this topic if you are attending any type of management training program.
A great Manager is a Great Communicator
Who is a great manager? Well, this question can have many answers but anyone running a management training program or management training course will tell you that – A great manager is a great communicator. This does not mean however, that all the other skills that a manager possesses are redundant. That is not what it means. But, unless you are a good communicator you cannot be a good manager.
Online Marketing Essential Tips
Online marketing is turning out to be a powerful marketing tool, and is overtaking conventional marketing strategies. But just like other marketing tools or strategies it has to be used properly for it to be effective. These are some of the essential tips for online marketing
What's the difference between Coaching and Therapy?
Is there any difference between Coaching and Therapy? It is often a doubt that most of us have. Many of us may have attended life coaching or undergone life coaching training without knowing the difference between therapy and coaching. Some of us might even wonder whether there is any difference at all.
How to move the sale forward
I must admit I get a little bored every time I hear a trainer or article say "There are two types of questions, open and closed. Only use open questions when xyz and only use closed questions when abc"
How to run a Staff Appraisal?
One of the most difficult tasks a manager’s has to perform is that of staff appraisal. Many management training programs and manager training courses conduct separate classes on this. Staff appraisal is like skating on thin ice. The result of a staff appraisal rarely satisfies the staff and the management.
The Key Skills of a Top Manager
Management training programs and management training courses are meant to hone the managerial skills of a person. Sometimes, it is through these management training programs that an individual discovers he or she has a particular skill. So, what are the key skills of a top manager?
How to generate a passive income online?
Passive income is not something that was invented with the advent of internet. But, what the advent of internet has done is to increase the opportunities to make it. Each day more and more people are switching over to generating passive income online. These people are not just idle homemakers looking to make some extra buck in their free time, but, are dedicated professionals like doctors and lawyers who are looking for ways to supplement their income.
How to coach the client that thinks they know it all
To be a life coach is not that easy. Some people think that since giving advice is easy; many of us are into life coaching. How unfair!!! Of course they do not even bother to understand that many of us have undergone life coach training. And unfortunately for many of us, these very people come to us as clients. They are the nightmare clients; clients who think they know it all.
What is Consultative Selling?
Consultative selling sales training courses are becoming increasingly popular. Even other sales training classes and sales coaching classes are offering consultative selling as a part of the curriculum. So, what is consultative selling? As any of these sales training courses will tell you consultative selling is a type of selling in which the selling is based on customer needs rather. It is a non-manipulative process. The focus here is not on product.
How to manage your Time more effectively
It is always a surprise as to how a simple homemaker is able to manage a myriad of different activities without any formal training whereas a manager is not able to do it even with all his/her fancy degrees. How do they do it? The homemaker knows a simple technique – time management. Managers can manage people, budgets, etc but when it comes to time they are not very good at managing it. Management training programs and management training courses can help you learn the skill of time management.
What is Leadership really about?
If you have attended any kind of management training, be it management training courses or management training programs you might have noticed that all of them focus on leadership. Management training courses and management training programs may even give out materials like pamphlets or booklets on the subject. And, you take it all promising to read it but of course forget about it completely the moment you are out of the room. What is leadership really about?
How to get action with your staff reviews
"My 1 to 1 sessions seem to just fizzle out at the end of each one, usually because we run out of time and need to get back to the work place. How can I overcome this?"
How To Overcome Objections
Usually when a prospect makes an excuse, it is because they have not been convinced that whatever you are selling to them, has sufficient benefit for them to change their mind

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