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James Delrojo's Articles in Small Business

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Value Doesn't Set the Price
If our society was a logical world then perhaps prices would be set by true value but we human beings are far more influenced by our emotions than by our logic. This is particularly true when it comes to spending money.
Three Winning Strategies for Increasing Your Business Profits
Most business owners and commission salespeople are looking for ways to increase their profits. Here are three simple strategies that can substantially increase your profits yet are not being used by most businesses.
The Seven Keys for Success in Selling
If you are one of those salespeople who has a commission component as part of your income then I have seven keys for you to maximize that commission and increase your net hourly profit. I learned these from my own sales experience and from managing many salespeople in my various businesses.
The Golden Rule of Small Business Startups
When you start a new small business it is easy to get confused as to what you should be initially focusing on in order to give your business the best chance of prospering. Statistics tell us that 80% of new small businesses fail in the first 12 months.
Seven Things You Should Know About Your Customers
What do you really know about your customers? Customers are the life blood of your business and the more you understand them the easier it becomes to increase your bottom line profit. Here are seven questions to ask and answer about your customers.
How to Stay Ahead of the Rest
Today's world is highly competitive. Regardless of whether you are in business or in the workforce you have to ward off competition each and every day. But there is something that you can do to keep ahead of the field so that your competition does not threaten you.
Five Tips for Building a Successful Business
During my years in business I have done many things right and many things wrong and thereby learned some excellent lessons about what you should do and what you should avoid doing if you want your business to be successful. Here are five tips that I think will help any business succeed.
Double Your Business Profits
As the owner of a small business you often have to wear a number of different hats; manager, technical expert, marketer, problem solver and more. Which role you believe to be the "real you" will determine how much net profit your business makes.

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