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Search Engine Optimization and Semantics: Index Content Not Keywords
Despite the awesome drawing power of the www and its ability to sell products and broadcast messages, as site designers and owners, we’ve only begun to harness the true power of a fully-compliant semantic web.
Search Engine Promotion: No Strategy. No Success.
Whether you're planning the launch of your first site, or wondering why your site counter is actually moving backward, stop. You need a strategy to promote your site to search engines and to visitors. A plan of action based on five key factors, all of which should be weighed carefully before you take another step. Here are the five, most important considerations in the development of any search engine promotion.
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